AI-readiness audit
We read your website the way AI crawlers do and run over 20 checks: access for AI crawlers, business identity, content, page structure and trust. Every check explains what we found and how to fix it.
What does the audit check?
It crawls up to ten key pages of your site, the way an AI crawler would, and runs more than twenty checks in five groups:
- Access: whether AI crawlers are allowed in robots.txt, whether your pages show their text without running scripts, and whether you have an llms.txt and a sitemap.
- Business identity: whether structured data names your business, whether your contact details are present and consistent, and whether there is an About page.
- Content: whether pages open with a clear answer, whether you have an FAQ and visible prices, and whether pages are long enough to be useful.
- Page structure: one main heading per page, sensible heading order, meta descriptions and a declared language.
- Trust: reviews, a team or expert page, a contact page and a visible update date.
How is the score calculated?
Each check is weighted, with AI crawler access weighing most, and scores pass, partly or fail. The score is the share of points earned over the checks that apply to your site. If we could not read your site at all, you get an explanation instead of a number.
What should you fix first?
Start with the checks marked as needing fixing in the access group, because nothing else matters if crawlers cannot read your pages. Then fix identity and content gaps, which are usually quick. Read how to get recommended by ChatGPT for the full order of work.
See if ChatGPT actually recommends you
These tools check whether AI can read your site. The free AI Visibility Check asks ChatGPT and Perplexity the questions your customers ask and shows who they recommend.
Run the free check →How to use it
- Enter your website’s domain.
- Start with the checks marked “Needs fixing”: each one explains what we found.
- Fix them, then run the audit again tomorrow to see your new score.
Frequently asked questions
Does this audit ask ChatGPT about my business?
No. It only reads your website, so it’s instant and free. To see what ChatGPT and Perplexity actually answer about your market, run the free AI Visibility Check.
How is the score calculated?
Each check is weighted (AI crawler access weighs most) and scored pass, partly or fail. The score is the share of points earned across the checks that apply to your site.
Why is my result “inconclusive”?
Your site refused our automated visit, rate-limited us, or redirected elsewhere. AI crawlers often meet the same barrier; the message explains what we saw.